What is Grey Days
Grey originates from our performance heritage, initially created to address the practical needs of city runners who wanted an alternative to their easily dirtied white shoes. Since the late 70s, grey has evolved into a significant cultural symbol, influencing consumers in various ways. From high-end Made in USA products to more affordable options like the 574, grey has manifested in many forms, transcending sports and culture to become a mark of good taste. The Grey Days film delves into this evolution
