Founded in 1975, Oakley specializes in high-performance sports and lifestyle products, including innovative eyewear and modern, durable apparel engineered for adventure. Known for cutting-edge technology like High-Definition Optics (HDO), Oakley's mission is to enhance athletic performance and style while protecting the body from extreme outdoor conditions. The brand values innovation, authenticity, and a provocative spirit, which have contributed to its popularity among athletes and strong presence in professional sports.